NEW YORK, NY — December 19th, 2018 — Music powerhouses G-Eazy, Goldlink, Kaskade, Rae Sremmurd, Tyga and Ashe will perform at MTV’s SnowGlobe Music Festival, the nation’s premier outdoor New Year’s Eve event.  Tickets are going fast for the annual, three-day fest that takes place December 29-31 in South Lake Tahoe, California and welcomes more than 20,000 fans each day with a mix of musical performances, live action sports and interactive art exhibitions.
The 2018 lineup also includes Above & Beyond, Diplo, Eric Prydz, Rezz and RL Grime headlining among more than 40 artists performing across three stages. SnowGlobe will also feature all-new art installations and the festival’s signature “Big Air” activation showcasing extreme winter sports demonstrations.
MTV.com has tapped social media influencers Claudia Sulewski and Matt King as festival ambassadors.
·       Claudia Sulewski
With nearly 2 million YouTube subscribers and 1 million Instagram followers, Claudia commands the attention of a vast audience that love to watch her effortlessly explores everything in the entertainment world. She was previously Teen Vogue’s first official YouTube host and has starred in shows such as t@gged, The Commute and Versus on platforms like Viacom’s AwesomenessTV and Verizon Go90.
·       Matt King
First gaining popularity on Vine, Matt King has amassed nearly 1.2M followers across platforms with his likable personality and comedic posts. In addition to creating content for his online audience, he has appeared in TV series ‘Mr. Student Body President,’ and produced the short film ‘Otherland’.
Now in its eighth year, SnowGlobe has featured acts including Kendrick Lamar, Post Malone, Zedd, Childish Gambino, Tiesto, Disclosure, Flume, Snoop Dogg, Major Lazer, Odesza, The Chainsmokers, Wiz Khalifa, Kaskade, Phantogram and many more. Last year’s event featured performances by Travis Scott, Khalid and Dillon Francis, among others.
ABOUT MTV
MTV is the leading global youth media brand in 180 countries, reaching 450 million households in nearly 30 different languages across every platform. A unit of Viacom Inc. (NASDAQ: VIAB, VIA), MTV operations span cable and mobile networks, live events, theatrical films and MTV Studios.
ABOUT SNOWGLOBE MUSIC FESTIVAL
Now entering its eighth year, acclaimed music and mountain festival SnowGlobe is the largest outdoor NYE music festival in the nation. Hosted in South Lake Tahoe in the heart of California’s breathtaking Sierra Nevada Mountains, the unique outdoor winter festival features an array world-class artists performing on multiple stages over three nights, plus dynamic fireworks displays, live “Big Air” snowboard and skiing demos adjacent to the Main Stage, 13,000 square feet of heated enclosed spaces to stay cozy, interactive art installations and more. With almost 9,000 acres of nearby skiing and snowboarding terrain available to SnowGlobe patrons, and close proximity to the casinos of Stateline, NV, SnowGlobe delivers the ultimate New Year’s destination festival experience. Combining the world’s best live music with the world’s best snow conditions, SnowGlobe is a winter getaway for music fans and adventure-seekers alike. http://snowglobemusicfestival.com/